You’ve been thinking about blogging for a while. A looong while. You love the idea of writing, but when it comes to actually doing the writing, you hit a huge wall of inner resistance. I hear you. I’ve been there so many times.
I know how it goes: it seems impossible to figure out what to write, let alone how to make the time for writing. Well, I’m here to report that blogging is indeed possible and mostly stress-free. So take a deep breath and let’s get started.
First step: Generate a list of topics in advance, which will prevent you from facing the blank screen and feeling lost or stuck for a subject.
Second step:,Enlist support! Get a writers group going or ask friends and colleagues to give you feedback on your writing. That’s how I do it.
Here are a few more tips to get you flowing with some great writing ideas:
1. Know your audience. If you don’t have a clear sense of who your readers are, you won’t have a clear sense of why you’re blogging—the purpose of blogging is to inspire and inform. So start with the Who first. Consider your current students. What would they find interesting? Start taking note of what questions they ask you in class. You could even ask them what they’d like you to cover in your blog. Your loyal students always want to engage with you, and your blog offers you a way to serve them beyond your 90 minutes in the studio. Remember who you’re writing for—your readers’ interests give focus to your writing.
2. Get Inspired. Knowing who you’re writing for is just one part of the why equation. Your own interests is the other. What kinds of topics do you find uplifting? What subjects do you want to learn more about? Jot down and keep track of your ideas—you’ll never be short for ideas with a running list. When you’re writing about subjects you’re passionate about, the words flow better. Writing is all about discovery. You’ll learn more about your own yoga practice and/or Self in the process. Isn’t that in itself a reason to blog?
3. Know Thyself—the true point of practicing yoga. Many yogis don’t blog because they’re afraid of putting their ideas out there (I know because I was one such yogi. And I hear this from others too). How ironic! We devote so much of our practices to expressing ourselves freely, and yet… We freak out when it comes to expressing ourselves freely. By blogging, we put our words into action. When we share our stories and show who we are in all our glory as well as imperfections, we inspire courage in others to do the same. Emboldening yourself is how you embolden others, and your blog could reach countless of people all over the world. Take your ego out of the process—ignore that voice of defeat in your head.
Follow the tips I offer in this post, and you’ll find that blogging becomes manageable as well as nourishing. Feeling better about this blogging business? Let me know in the comments section below, and we can keep the conversation going.